Introduction to eManagement

Class materials: Nov 6 – Nov 10

Tuesday: Lab

Using Google Docs to create website forms

LAB NOTES WEEK 10 – Web form design and creation (PDF)

LAB NOTES FOR USE IN WEEKS 8, 9, 10, 11, 12 – WordPress: Step-by-step instructions on how to use WordPress to build your website (PDF)

Thursday: Lecture

Measurement and evaluation: Web analytics and data mining

LECTURE NOTES – WEEK 10 THURSDAY (PDF)

READ, WATCH, LISTEN:

Improving your sense of site: your web analytics report is filled with clues on how to boost sales(Case study) Inc. Magazine

Michael Calore. WebMonkey. Gather user data from server logs

Social Reports (Google Analytics)