Introduction to eManagement

Class materials: Sept 25 – Sept 29

Tuesday: Lab

Using multimedia on the web

When you are in the lab, download the week4.html page below (right-click on it and select Save Link As) and save it into your mgmt230 folder. Do not change the file name or the the file extension – it should be saved as week4.html

Create a folder called media inside your mgmt230 folder, then download the two files linked below and save them in your media folder. You will be using these files in the lab to complete the exercise for this week. Open the html file in Dreamweaver, then follow the instructions it contains.

week4.html
SpeedyguidetoAPA6th.pdf
i
nnovation.wmv (download below)

 

Thursday: Lecture

Digital design and usability.
Website form design.
Search engine optimization.

LECTURE NOTES – WEEK 4 THURSDAY (PDF)

READ, WATCH, LISTEN:

Choosing a WordPress theme (video from WordPress)

Why you need to prioritize responsive design right now (Susan Gunelius, Forbes. 2013)

Navigation and Wayfinding: Web Style Guide (3rd Edition)

Visual Design: Web Style Guide (3rd Edition)

12 reasons I won’t buy from your website: the mistakes list (Jeff Bullas, 2015)

Don’t Make Me Think (Chapter 2 from Steve Krug’s well known book on website design)

The Periodic Table of SEO Success Factors (from Search Engine Watch)

How search works (Matt Cutts, Google)