Introduction to eManagement
Class materials: Oct 9 – Oct 13

Tuesday: Lab

No classes: Study Day

 

Thursday: Lecture

Internet business and revenue models

LECTURE NOTES – WEEK 6 THURSDAY (PDF)

READ, WATCH, LISTEN:

How your favourite tech companies make money(Wired, October 2012)

Marissa Meyer (VP Search Products & User Experience at Google)Google’s business model philosophy: Bank users, not money

Raise high the paywalls, publishers (Nick Carr, 2011)

The WTF Economy (Tim O’Reilly. Medium, July 2015)

Can the music industry survive the streaming revolution? (PBS Newsworld, February 2015)