Introduction to eManagement

Class materials: Sept 24 – Sept 28

Friday: Lab

Web form design and creation

LAB NOTES – WEEK 4 FRIDAY (PDF)

Creation of form using Google Drive – exercise instructions

A guide to designing usable forms (Design Your Way)

Thursday: Lecture

Digital design and usability.
Search engine optimization.

LECTURE NOTES – WEEK 4 THURSDAY (PDF)

READ, WATCH, LISTEN:

8 Guidelines for exceptional web design, usability, and user experience (Erik Devaney, Hubspot)

Why great mobile experiences should be a priority for marketers (Think with Google, 2017)

12 reasons I won’t buy from your website: the mistakes list (Jeff Bullas, 2015)

Don’t Make Me Think (Chapter 2 from Steve Krug’s well known book on website design)

The Periodic Table of SEO Success Factors (from Search Engine Watch)

How search works (Matt Cutts, Google)

7 Principles that make your website more engaging (Human Factors International)